Urbanization Drives Construction Machinery Demand Rotary Drilling Rig to Welcome Opportunities

With the continuous approval of 630 billion investment in China's high-speed railway construction projects and rail transit construction projects, the urbanization construction policy will prompt the forthcoming introduction of 40 trillion investment policies, and enterprises producing rotary drilling rigs have made a great leap forward.
_rotary drilling rig is a kind of construction machinery suitable for drilling operation in building foundation engineering. It is mainly suitable for the construction of sand, clay and silty soil. It has been widely used in the construction of cast-in-place piles, diaphragm walls and foundation reinforcement. The rated power of rotary drilling rigs is generally 125-450 kW, the power output torque is 120-400 kN.m, the maximum diameter of holes can reach 1.5-4 m, and the maximum depth of holes can reach 60-90 m, which can meet the requirements of various large-scale foundation construction. Ask.
Owing to the promotion of Qinghai-Tibet Railway Project and Beijing Olympic Project in 2003, the market awareness and market capacity of rotary drilling rig industry have increased rapidly. The rising market demand has attracted the entry of large domestic construction machinery enterprises. Sany, Xugong, Zhonglian Heavy Section (000157, stock bar) and Shanhe Intelligence (002097, stock bar) have stepped in one after another, and rapidly expanded their market share. After 2005, domestic brand rotary drilling rigs have basically replaced foreign brands. Since 2006, sales of rotary drilling have increased by leaps and bounds year after year. Especially in 2009, as many as 30 domestic rotary drilling rig manufacturers launched nearly 200 models of products, the market holdings reached nearly 4,000, and the market competition was unprecedented fierce.
_In the first half of 2012, there was a short period of stagnation in railway construction. In the second half of the year, after the strong support of the national policy, investment in railway construction increased substantially. 2012 can be said to be the "blowout" year of China's subway construction. On November 26 last year, four urban rail transit construction plans, including Beijing, Nanchang, Fuzhou and Urumqi, were approved, with a total investment of 134.69 billion yuan. On September 5, two months ago, 18 cities and 25 urban rail projects were approved with an investment of over 800 billion yuan. Based on this calculation, the total investment of urban rail approved in 2012 is close to 1 trillion yuan. These projects will be a strong support to pull the sales volume of rotary drilling rig products.
According to the online product center of construction machinery, there are 245 rotary drilling rigs with 36 brands, including Liebherr, Xugong, Sanyi, Zhonglian Heavy Branch, Futian Revo, Shanhe Intelligence, Shantui, Trex, Kato, Yuchai, Dingsheng Tiangong, Yutong Heavy Industry, Fangyuan, Liugong, Hengtian Ninth Five-Year Plan, Bao'ao, Hongda, Yuanyou, Jintai Machinery and Shift. Shan, Aoshent, Binzhou Drilling Rig, Chuandao, Oriental Star, Sanli, Weisno, Bohui, High Strength, Zhenzhong, Xinguo Heavy Machine, Tiejian, Debang, China Southern Railway (601766, stock bar), Shaanxi Construction Machine, Kunyu Heavy Industry, etc.
Reporters believe that with the progress of urbanization, 40 trillion yuan of investment has been released, infrastructure construction, real estate investment rebound and the government's acceleration of infrastructure construction in the western region, including transportation, water conservancy, urban construction, resource development and other development projects are in full swing, providing a favorable market environment for the sale of basic construction machinery.
In the international market, since the export of rotary drilling rigs was realized in March 1, 2005, enterprises represented by Shanhe Intelligence, Xugong, Sany, Yutong Heavy Industry and Jintai have increased their export sales. At present, the demand of BRICS countries, Southeast Asia and Africa has increased, and the export market will become another major source of profits for rotary drilling rig enterprises.
_Under the circumstances of rapid growth of market ownership and continuous reduction of construction unit price, how to improve customer purchase intention, grasp high-quality customers and reduce customer overdue risk has become the primary consideration of enterprises.
In this regard, it is necessary for China's rotary drilling rig production enterprises to integrate and develop, establish the values that industry interests outweigh enterprise interests, and jointly promote technological progress and sustainable development of the industry.
_Strengthen customer demand research, change sales mode to marketing mode, and establish high-quality and efficient product brands. Continue to carry forward the advantages of marketing services and vigorously promote technical marketing on the basis of existing ones. Expanding multi-channel marketing and exploring multi-channel marketing mode conducive to the development of enterprises. Strengthen Market Research of rotary drilling rig, strengthen customer demand research, change profit model, achieve win-win with customers and grow with industry.
_Hard training of internal skills, strengthening the basic and reliability tests of product components, strengthening the fine production of products, and enhancing the international competitiveness of products. In the next few years, domestic rotary drilling rig enterprises will not only face the domestic competition of international brands such as Geotechnical and Bao'e, but also compete with international brands in the world. The right way in the world is vicissitudes of life. Tongtian Road looks forward to domestic enterprises going through it.